Meat in short supply and expected to continue

Non vegetarians may have to wait longer for regular supplies – especially meat. The epidemic has led to millions of chicks being culled due to lack of feed, leaving consumers without their favourite chicken curry. People who prefer red meat, such as, mutton, are worse off, said industry executives, as slaughter houses have been shuttered across the country.

meat-in-short-supply-and-expected-to-continue
 
Non-vegetarians may have to wait longer for regular supplies – especially meat. The epidemic has led to millions of chicks being culled due to lack of feed, leaving consumers without their favourite chicken curry. People who prefer red meat, such as, mutton, are worse off, said industry executives, as slaughterhouses have been shuttered across the country.
 
"Around 95% of the mutton that reaches people's homes are from slaughterhouses. Rest comes from the processed food industry, which is automated," said B Soundararajan, Chairman and MD of Coimbatore-headquartered Suguna Holdings, one of India’s largest poultry companies. Soundararajan’s poultry processing plants are currently running at around 15-20% capacity due to low demand and farmers being forbidden to move out of their homes by local panchayats. “There is nobody to lift the birds. Plus, manpower at our plants is at its lowest,” he said.
 
Green Chick, a chain of meat shops, has reopened some of its outlets in the Delhi-NCR region. "Chicken is available. But mutton is still a problem. There is no supply," said an executive at the company.
 
Due to the lack of manpower, poultry farms across India are being forced to sell the birds at low rates to local consumers before they attain optimum weight, leading to huge cash losses. Feed factories, too, remain shut.
 
"We are selling them at Rs 15-20 per piece as against Rs 70. The life cycle of the livestock is not being completed and it will take the industry no less than six-to-eight months to stabilise again,” said Prasun Kumar Roy, MD of Arambagh Hatcheries, a leading poultry company of East India. “This will lead to a price increase in the coming months.”
 
Apart from supply chain disruptions, meat retail shops and hotels, which account for a major chunk of the domestic processed meat market, have remained shut after the lockdown, resulting in low demand, said retailers and companies. Even restaurants and fast-food chains that have reopened for online deliveries have only a part of their menu operational. Supply, however, is clawing back, said Abhay Hanjura, co-founder of online meat delivery platform, Licious. “Things are getting better,” he said. “We have reopened around 40-50% of our delivery centres across the country. The demand from our customers has risen by almost 200%.”
 

Managing IPR

Managing Intellectual Property

Managing Intellectual Property

“Managing Intellectual Property” is a series of articles on intellectual property rights in the trade related matters. The series covers various dimensions of IPR, pertainign to the food processing industry, in the form of simplified legal text with suitable cases studies. We hope the series will benefit the food processors, policy makers, executives, managers, researchers, traders and other stakeholders in the processed food industry.Read More

Events

 
 
anutec-india-2020
Copyright © 2019 All Rights Reserved | Designed & Developed by Netnovaz Web Solutions